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ZIEL Insights
Before the Next AI Wave in Insurance – Three Levers That Drive Commercial Results Today
Insurance is positioned between two digital waves. The first has focused on digitizing the customer experience – simplifying sales, onboarding, and claims. The next, already emerging, is shaped by GenAI and agentic automation.

ZIEL Insights
Digital Roadmap: Stop Planning. Start Steering
Let’s start with a worrying fact: digital transformations are failing to deliver. Despite record-level investments and years of ambitious programs, many organizations are seeing declining customer experience, stalled momentum, and disappointing returns. The vision is often there – but the path to value is missing. 


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